{"title":"Kliendisuhted","description":"\u003cp\u003e\u003cstrong\u003eKliendisuhted\u003c\/strong\u003e – sellest kategooriast leiad 305 raamatut. Tunnustatud klassikast uusimate väljaanneteni. Telli internetist, tarnime üle Eesti.\u003c\/p\u003e","products":[{"product_id":"customer-rules-9781781251225","title":"Customer Rules","description":"\u003cp\u003eDiscover the secrets to exceptional customer service with \u003cstrong\u003eCustomer Rules\u003c\/strong\u003e by Lee Cockerell, the former Executive Vice President of Walt Disney World Resort. Published in 2013, this insightful book spans 208 pages and offers 39 essential rules for delivering impeccable service that can transform your business. Cockerell draws on his extensive experience at Disney to provide practical advice and strategies that can be applied in any customer-focused environment. Whether you're a business owner, manager, or employee, this book will inspire you to elevate your customer relations and create unforgettable experiences. Enhance your service skills and learn from one of the best in the industry with \u003cstrong\u003eCustomer Rules\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Lee Cockerell","offers":[{"title":"Default Title","offer_id":50901657846102,"sku":"9781781251225","price":18.66,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781781251225.jpg?v=1753668499"},{"product_id":"trailblazer-9781471181832","title":"Trailblazer","description":"\u003cp\u003eDiscover the transformative insights of Marc Benioff, the billionaire founder of Salesforce, in his compelling book, \u003cstrong\u003eTrailblazer\u003c\/strong\u003e. Published in 2020, this 272-page guide delves into the essential principles of building a company that not only prioritizes profit but also embodies strong values that generate real value for society. Benioff shares his unique perspective on customer relations, leadership, and the social responsibility of business, making this book a must-read for aspiring entrepreneurs and established leaders alike. With a focus on technological innovations and ethical practices, \u003cstrong\u003eTrailblazer\u003c\/strong\u003e inspires readers to rethink their approach to business in today's rapidly evolving landscape. Join Marc Benioff on a journey to create a more purposeful and impactful organization.\u003c\/p\u003e","brand":"Marc Benioff","offers":[{"title":"Default Title","offer_id":50909851222358,"sku":"9781471181832","price":13.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781471181832.jpg?v=1753702380"},{"product_id":"people-love-you-9781118433249","title":"People Love You","description":"\u003cp\u003eDiscover the transformative power of customer engagement in Jeb Blount's insightful book, \u003cstrong\u003ePeople Love You\u003c\/strong\u003e. Published in 2013, this 192-page guide delves into the emotional connections that shape customer experiences and influence buying decisions. Blount emphasizes that every interaction between your company and its customers creates a lasting impression, making it crucial for businesses to cultivate positive experiences. By understanding the impact of these touchpoints, you can enhance customer relations and foster loyalty. Whether you're in customer service or looking to improve your business's overall approach to customer engagement, \u003cstrong\u003ePeople Love You\u003c\/strong\u003e offers practical strategies and valuable insights to help you create memorable experiences that resonate with your audience. Elevate your customer service game today with this essential read!\u003c\/p\u003e","brand":"Jeb Blount","offers":[{"title":"Default Title","offer_id":50910588698966,"sku":"9781118433249","price":23.38,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118433249.jpg?v=1753711197"},{"product_id":"traction-9780241242537","title":"Traction","description":"\u003cp\u003eBuilding a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. This book teaches you the nineteen channels you can use to build a customer base, and offers a framework to figure out which ones will work best for your business.\u003c\/p\u003e","brand":"Gabriel Weinberg","offers":[{"title":"Default Title","offer_id":50911630819670,"sku":"9780241242537","price":21.02,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780241242537.jpg?v=1753722435"},{"product_id":"fanatical-prospecting-9781119144755","title":"Fanatical Prospecting","description":"\u003cp\u003eUnlock your sales potential with \u003cstrong\u003eFanatical Prospecting\u003c\/strong\u003e by \u003cstrong\u003eJeb Blount\u003c\/strong\u003e, a must-read for salespeople, leaders, entrepreneurs, and executives. Published in 2015 and spanning 304 pages, this insightful guide delves into the essential art of prospecting—the cornerstone of successful sales and business development. \u003c\/p\u003e \n\n\u003cp\u003eSay goodbye to ineffective sales tactics and learn how to effectively fill your pipeline and exceed your targets. Jeb Blount provides practical strategies and actionable advice that reveal the 'why' and 'how' of prospecting, empowering you to take control of your sales journey. Whether you're looking to enhance your customer relations or boost your referral business, \u003cstrong\u003eFanatical Prospecting\u003c\/strong\u003e is your key to achieving remarkable results in today's competitive landscape.\u003c\/p\u003e \n\n\u003cp\u003eDon't miss out on the opportunity to transform your sales approach and drive success!\u003c\/p\u003e","brand":"Jeb Blount","offers":[{"title":"Default Title","offer_id":50913783447894,"sku":"9781119144755","price":26.92,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119144755.jpg?v=1753749111"},{"product_id":"getting-naked-9780787976392","title":"Getting Naked","description":"\u003cp\u003eDiscover the art of fostering client loyalty with \u003cstrong\u003eGetting Naked\u003c\/strong\u003e, an engaging business fable by the renowned author \u003cstrong\u003ePatrick Lencioni\u003c\/strong\u003e. Published in 2010, this captivating book spans 240 pages and continues the tradition of Lencioni's bestselling works, including \u003cem\u003eThe Five Dysfunctions of a Team\u003c\/em\u003e. In this insightful narrative, Lencioni unveils the essential principles that inspire unwavering customer loyalty, all while weaving a compelling story that resonates with readers. Whether you're a business leader, entrepreneur, or simply interested in enhancing customer relations, \u003cstrong\u003eGetting Naked\u003c\/strong\u003e offers valuable lessons that can transform your approach to client interactions. Dive into this extraordinary tale and learn how vulnerability and authenticity can lead to lasting connections with your customers.\u003c\/p\u003e","brand":"Patrick Lencioni","offers":[{"title":"Default Title","offer_id":50921571778902,"sku":"9780787976392","price":24.56,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780787976392.jpg?v=1753788799"},{"product_id":"challenger-customer-9780241196564","title":"Challenger Customer","description":"\u003cp\u003eDiscover the transformative insights of the \u003cstrong\u003eChallenger Customer\u003c\/strong\u003e by \u003cstrong\u003eMatthew Dixon\u003c\/strong\u003e, published in 2015. This compelling book, spanning 288 pages, is grounded in extensive research conducted by the CEB, analyzing the behaviors of thousands of B2B marketers, sellers, and buyers worldwide. \u003c\/p\u003e \u003cp\u003eIn \u003cstrong\u003eChallenger Customer\u003c\/strong\u003e, Dixon reveals the secrets to identifying 'mobilizers' within organizations—individuals who have the power to influence change. Learn how to equip these key players with the essential tools they need to effectively advocate for your solutions within their companies. This book is a must-read for anyone in sales or customer relations looking to enhance their strategies and drive success. \u003c\/p\u003e \u003cp\u003eUnlock the potential of your sales approach and navigate the complexities of B2B relationships with the expert guidance found in \u003cstrong\u003eChallenger Customer\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Matthew Dixon","offers":[{"title":"Default Title","offer_id":50927974875478,"sku":"9780241196564","price":21.02,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780241196564.jpg?v=1753838257"},{"product_id":"power-relationships-9781118585689","title":"Power Relationships","description":"\u003cp\u003eDiscover the transformative insights in \u003cstrong\u003ePower Relationships\u003c\/strong\u003e by Andrew Sobel, published in 2014. This compelling book delves into the essential relationship laws that influence your success in both personal and professional realms. With 208 pages of expert advice, Sobel reveals the powerful yet often unseen principles that govern your interactions with clients, colleagues, and friends.\u003c\/p\u003e \n\n\u003cp\u003eLearn how to harness these relationship laws to foster thriving connections and watch your network expand dramatically. Whether you're looking to enhance customer relations or improve interpersonal dynamics, this book serves as a valuable resource for anyone seeking to build meaningful and impactful relationships. Don't miss the opportunity to unlock the secrets to successful professional relationships with Andrew Sobel's \u003cstrong\u003ePower Relationships\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Andrew Sobel","offers":[{"title":"Default Title","offer_id":50928311697750,"sku":"9781118585689","price":23.37,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118585689.jpg?v=1753843738"},{"product_id":"it-starts-with-clients-9781119619109","title":"It Starts With Clients","description":"\u003cp\u003eDiscover the secrets to transforming your business with \u003cstrong\u003eIt Starts With Clients\u003c\/strong\u003e by \u003cstrong\u003eAndrew Sobel\u003c\/strong\u003e. This insightful book, published in 2020 and spanning 256 pages, provides a roadmap for mastering the art of client relationships. Sobel, a world-renowned authority in client development, shares his extensive knowledge drawn from 25 years of research and interviews with over 8,000 top executives.\u003c\/p\u003e \n\n\u003cp\u003eIn this compelling guide, you will find a proven 100-day plan designed to tackle 14 critical client development challenges, enabling you to expand your client base regardless of market conditions. Whether you are a seasoned professional or just starting out, Sobel's strategies will equip you with the tools necessary to foster lasting client relationships and drive sustainable growth in your business.\u003c\/p\u003e \n\n\u003cp\u003eElevate your customer relations and unlock your business's potential with the expert insights found in \u003cstrong\u003eIt Starts With Clients\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Andrew Sobel","offers":[{"title":"Default Title","offer_id":50934408741206,"sku":"9781119619109","price":24.55,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119619109.jpg?v=1753872218"},{"product_id":"customer-success-9781119167969","title":"Customer Success","description":"\u003cp\u003eDiscover the transformative power of customer relationships with \u003cstrong\u003eCustomer Success\u003c\/strong\u003e by \u003cstrong\u003eNick Mehta\u003c\/strong\u003e, published in 2016. This essential guide, spanning 256 pages, delves into the revolutionary model of customer management that is reshaping the business landscape. In today's fast-paced market, your company’s success is intricately tied to the satisfaction and success of your customers. Nick Mehta expertly outlines strategies and insights that will help you foster stronger connections and drive growth. Whether you're in customer relations or customer services, this book is an invaluable resource for anyone looking to enhance their business practices and ensure lasting success. Don’t miss out on the opportunity to elevate your customer experience and transform your business approach. Get your copy of \u003cstrong\u003eCustomer Success\u003c\/strong\u003e today!\u003c\/p\u003e","brand":"Nick Mehta","offers":[{"title":"Default Title","offer_id":50948086464854,"sku":"9781119167969","price":29.27,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119167969.jpg?v=1753956802"},{"product_id":"art-of-client-service-9781119227823","title":"Art of Client Service","description":"\u003cp\u003eDiscover the secrets to outstanding client service with \u003cstrong\u003eArt of Client Service\u003c\/strong\u003e by \u003cstrong\u003eRobert Solomon\u003c\/strong\u003e. Published in 2016, this insightful book spans 288 pages and serves as a practical guide for professionals in advertising and marketing. Solomon, a seasoned expert in client relations, challenges the notion that exceptional service is an elusive goal. Instead, he presents clear, actionable methods that can be easily implemented to enhance your client interactions and drive more effective results. Whether you're a seasoned professional or just starting out, this book is an invaluable resource for anyone looking to elevate their client service skills. Don't miss the opportunity to learn from one of the industry's leading voices and transform your approach to client relations today!\u003c\/p\u003e","brand":"Robert Solomon","offers":[{"title":"Default Title","offer_id":50948100358486,"sku":"9781119227823","price":31.63,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119227823.jpg?v=1753956839"},{"product_id":"how-clients-buy-9781119434702","title":"How Clients Buy","description":"\u003cp\u003e\u003cstrong\u003eHow Clients Buy\u003c\/strong\u003e by Tom McMakin.\u003c\/p\u003e\n\u003cp\u003ePublished by Wiley, (2018), 272 pages.\u003c\/p\u003e\n\u003cp\u003eTopics: Consultants, Professions, Customer relations, Marketing.\u003c\/p\u003e","brand":"Tom McMakin","offers":[{"title":"Default Title","offer_id":50948149903702,"sku":"9781119434702","price":29.27,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119434702.jpg?v=1753957014"},{"product_id":"behind-the-cloud-9780470521168","title":"Behind the Cloud","description":"\u003cp\u003eDiscover the inspiring journey of Marc R. Benioff, the visionary founder of Salesforce.com, in his captivating book, \u003cstrong\u003eBehind the Cloud\u003c\/strong\u003e. Published in 2009 and spanning 304 pages, this insightful read unveils how Benioff transformed a simple idea into a billion-pound business, effectively pioneering a $52 billion industry. Through engaging first-person narratives, he shares the challenges and triumphs faced along the way, providing valuable lessons in customer relations and sales management. Whether you're an aspiring entrepreneur or a seasoned business professional, Benioff's experiences offer a wealth of knowledge on innovation and leadership in the tech world. Dive into \u003cstrong\u003eBehind the Cloud\u003c\/strong\u003e and learn how to navigate the complexities of building a successful enterprise from the ground up.\u003c\/p\u003e","brand":"Marc R. Benioff","offers":[{"title":"Default Title","offer_id":50953658007894,"sku":"9780470521168","price":26.92,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780470521168.jpg?v=1754015875"},{"product_id":"call-centers-for-dummies-9780470677438","title":"Call Centers For Dummies","description":"\u003cp\u003eUnlock the secrets to transforming your call center into a thriving profit center with \u003cstrong\u003eCall Centers For Dummies\u003c\/strong\u003e by Real Bergevin. Published in 2010, this comprehensive guide spans 384 pages and is an essential resource for call center managers looking to enhance their operations. With the call center industry booming in North America, generating $13 billion and employing 4 million people, effective management has never been more crucial.\u003c\/p\u003e \u003cp\u003eThis user-friendly book provides practical tips and strategies to improve efficiency, revenue generation, and customer satisfaction. The latest edition includes insights on the technological advancements reshaping the industry, ensuring you stay ahead of the curve. Whether you're new to call center management or seeking to refine your skills, \u003cstrong\u003eCall Centers For Dummies\u003c\/strong\u003e offers invaluable knowledge to help you achieve measurable results and elevate your team's performance.\u003c\/p\u003e","brand":"Real Bergevin","offers":[{"title":"Default Title","offer_id":50953668591958,"sku":"9780470677438","price":18.21,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780470677438.jpg?v=1754016115"},{"product_id":"service-dominant-logic-9780521124324","title":"Service-Dominant Logic","description":"\u003cp\u003eKeenly anticipated primer on the principles and applications of Lusch and Vargo's groundbreaking work, describing the shift from a product-centred view of the firm to a service-led model. Originating in the field of marketing, the foundational premises of SDL have wider implications for the future of the organization of the firm.\u003c\/p\u003e","brand":"Robert F. Lusch","offers":[{"title":"Default Title","offer_id":50954041557334,"sku":"9780521124324","price":34.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780521124324.jpg?v=1754023427"},{"product_id":"customer-copernicus-9780367564636","title":"Customer Copernicus","description":"\u003cp\u003eBased on in-depth interviews and stories from leaders of some of the leading organisations in the world, including easyJet, DBS, Handelsbanken, O2, and Sky, this book describes not only how organisations can become more customer-led (which is where most books stop), but how to address the trickiest growth challenges.\u003c\/p\u003e","brand":"Charlie Dawson","offers":[{"title":"Default Title","offer_id":50966801580374,"sku":"9780367564636","price":39.79,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367564636.jpg?v=1754106269"},{"product_id":"jab-jab-jab-right-hook-9780062273062","title":"Jab, Jab, Jab, Right Hook","description":"\u003cp\u003eDiscover the secrets of effective social media marketing with \u003cstrong\u003eJab, Jab, Jab, Right Hook\u003c\/strong\u003e by \u003cstrong\u003eGary Vaynerchuk\u003c\/strong\u003e. Published in 2013, this insightful guide spans 224 pages and provides a comprehensive blueprint for crafting successful social media strategies. Vaynerchuk emphasizes the importance of balancing your marketing approach by integrating engaging content (the jabs) with compelling calls to action (the right hooks) that drive conversions. Instead of merely focusing on the next big sale, this book teaches marketers how to build meaningful connections with their audience, ensuring that their social media efforts truly resonate. Whether you're a seasoned marketer or just starting out, Vaynerchuk's expertise will help you navigate the complexities of internet marketing and leverage social media to elevate your brand. Don’t miss out on this essential resource for anyone looking to thrive in the digital landscape.\u003c\/p\u003e","brand":"Gary Vaynerchuk","offers":[{"title":"Default Title","offer_id":50967589192022,"sku":"9780062273062","price":30.45,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780062273062.jpg?v=1754121579"},{"product_id":"inbound-selling-9781119473411","title":"Inbound Selling","description":"\u003cp\u003e\u003cstrong\u003eInbound Selling\u003c\/strong\u003e by \u003cstrong\u003eBrian Signorelli\u003c\/strong\u003e is a transformative guide that redefines the approach to sales in today's digital landscape. Published in 2018 and spanning 288 pages, this insightful book demonstrates how Inbound Marketing has revolutionized the way businesses earn buyers' trust through valuable and relevant content. With access to information at their fingertips, today's buyers are more empowered than ever, often making over 60% of purchasing decisions without direct interaction with sales representatives.\u003c\/p\u003e \n\n\u003cp\u003eSignorelli's approach equips sales professionals with the tools needed to adapt to this new reality. He emphasizes the importance of understanding customer needs and building meaningful relationships, ultimately enhancing your sales strategies. Whether you are in telemarketing, customer relations, or selling, \u003cstrong\u003eInbound Selling\u003c\/strong\u003e provides actionable insights designed to elevate your selling game and foster greater success.\u003c\/p\u003e \n\n\u003cp\u003eDon’t miss the opportunity to learn from a leading expert in the field and transform your sales tactics today!\u003c\/p\u003e","brand":"Brian Signorelli","offers":[{"title":"Default Title","offer_id":50975774736726,"sku":"9781119473411","price":25.74,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119473411.jpg?v=1754177389"},{"product_id":"12-powers-of-a-marketing-leader-how-to-succeed-by-building-customer-and-company-value-9781259834714","title":"12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value","description":"\u003cp\u003eDiscover the essential strategies for success in the ever-evolving marketing landscape with \u003cstrong\u003e12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value\u003c\/strong\u003e by Thomas Barta. Published in 2016, this enlightening book spans 240 pages, offering valuable insights into effective leadership and customer relations.\u003c\/p\u003e \n\n\u003cp\u003eIn this comprehensive guide, Barta reveals the twelve key powers that every marketing leader must harness to thrive in today's global, digital world. By focusing on building lasting customer relationships and enhancing company value, you will learn how to elevate your marketing strategies and drive organizational success. \u003c\/p\u003e \n\n\u003cp\u003eWhether you're an experienced marketing professional or new to the field, this book will equip you with the tools necessary to make a significant impact in your organization. Don't miss the chance to transform your approach to marketing leadership with Thomas Barta's expert guidance.\u003c\/p\u003e","brand":"Thomas Barta","offers":[{"title":"Default Title","offer_id":50975859802454,"sku":"9781259834714","price":39.69,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781259834714.jpg?v=1754180912"},{"product_id":"customer-experience-manual-the-9781292148465","title":"Customer Experience Manual, The","description":"\u003cp\u003eUnlock the secrets to exceptional customer engagement with \u003cstrong\u003eThe Customer Experience Manual\u003c\/strong\u003e by \u003cstrong\u003eAlan Pennington\u003c\/strong\u003e, a renowned customer experience consultant. Published in 2016, this comprehensive guide spans 232 pages, offering invaluable insights into the evolving landscape of customer relations.\u003c\/p\u003e \n\n\u003cp\u003eIn today's competitive market, understanding and enhancing customer experience (CE) is crucial for any business strategy. This manual provides practical steps to assess your current position and implement effective improvements. From Customer Journey Mapping to leveraging Big Data, Alan Pennington equips you with the tools needed to elevate your business, regardless of its size.\u003c\/p\u003e \n\n\u003cp\u003eDivided into two insightful parts, \u003cstrong\u003eThe Customer Experience Manual\u003c\/strong\u003e delves into the significance of customer experience and offers actionable strategies to transform your approach. Whether you're a small startup or a large corporation, this book is your ultimate resource for fostering lasting customer relationships and driving success.\u003c\/p\u003e","brand":"Alan Pennington","offers":[{"title":"Default Title","offer_id":50975889817942,"sku":"9781292148465","price":22.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781292148465.jpg?v=1754181951"},{"product_id":"the-snowball-system-9781610399609","title":"The Snowball System","description":"\u003cp\u003eDiscover the art of authentic selling with \u003cstrong\u003eThe Snowball System\u003c\/strong\u003e by Mo Bunnell. Published in 2018, this insightful book spans 288 pages and provides a comprehensive framework for professionals looking to enhance their client relationships and boost their business success. Mo Bunnell shares proven strategies that empower you to sell yourself effectively while staying true to your values. Learn how to cultivate meaningful connections, win more clients, and ultimately drive your business forward. Whether you're in customer relations, management, or relationship marketing, \u003cstrong\u003eThe Snowball System\u003c\/strong\u003e is an essential resource for anyone aiming to excel in their field. Transform your approach to selling and unlock your potential today!\u003c\/p\u003e","brand":"Mo Bunnell","offers":[{"title":"Default Title","offer_id":50977143652694,"sku":"9781610399609","price":28.19,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781610399609.jpg?v=1754217287"},{"product_id":"perfect-phrases-for-customer-service-second-edition-9780071745062","title":"Ideaalsed klienditeeninduse fraasid, teine ​​väljaanne","description":"\u003cp\u003e See uus väljaanne, mis on täis spetsiifilisi stressi maandamise taktikaid ja olulisi käitumuslikke teadmisi, näitab, kuidas stressi vähendada, leida õigeid sõnu ning vaenulike klientidega hõlpsalt ja enesekindlalt suhelda.\u003c\/p\u003e","brand":"Robert Bacal","offers":[{"title":"Default Title","offer_id":50986293002582,"sku":"9780071745062","price":21.02,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780071745062.jpg?v=1754313432"},{"product_id":"customer-service-solution-managing-emotions-trust-and-control-to-win-your-customers-business-9780071809931","title":"Klienditeeninduse lahendus: emotsioonide, usalduse ja kontrolli juhtimine kliendi äri võitmiseks","description":"\u003cp\u003e Aitab teil mõista tarbijapsühholoogiat, et edendada kasumit ja kasvu. See pealkiri selgitab, kuidas tarbijad teenuseid tajuvad, ja näitab, kuidas kliendikogemust iga kord parandada. See tuvastab ja demüstifitseerib kliendikäitumise taga olevaid psühholoogilisi käivitajaid.\u003c\/p\u003e","brand":"Sriram Dasu","offers":[{"title":"Default Title","offer_id":50986321805654,"sku":"9780071809931","price":38.69,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780071809931.jpg?v=1754313971"},{"product_id":"value-based-pricing-drive-sales-and-boost-your-bottom-line-by-creating-communicating-and-capturing-customer-value-9780071761680","title":"Väärtuspõhine hinnakujundus: suurendage müüki ja kasumit kliendiväärtuse loomise, edastamise ja jäädvustamise kaudu","description":"\u003cp\u003eSelgitab, kuidas kasutada väärtust turundus-, müügi-, läbirääkimis- ja hinnakujundusotsuste tegemiseks B2B-keskkonnas. See pealkiri annab teile kõik vajaliku kasumlikkuse säilitamiseks, säilitades samal ajal klientide hea maine.\u003c\/p\u003e","brand":"Harry Macdivitt","offers":[{"title":"Default Title","offer_id":50986353099094,"sku":"9780071761680","price":56.36,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780071761680.jpg?v=1754314614"},{"product_id":"stop-acting-like-a-seller-and-start-thinking-like-a-buyer-9780470068342","title":"Lõpeta müüjana käitumine ja hakka mõtlema nagu ostja","description":"\u003cp\u003e Kiitus raamatule „Lõpeta müüjana käitumine ja hakka ostjana mõtlema“ „Lõpeta müüjana käitumine ja hakka ostjana mõtlema“ on raamat, mis õpetab sulle veenvalt, et „sõnad on olulised“. Kui soovid end teistest eristuda, olenemata sellest, kas müüd toodet või kontseptsiooni, on see raamat, mida lugeda.\u003c\/p\u003e","brand":"Jerry Acuff","offers":[{"title":"Default Title","offer_id":51015229735254,"sku":"9780470068342","price":23.38,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780470068342.jpg?v=1754573343"},{"product_id":"people-buy-you-9780470599112","title":"Inimesed ostavad sind","description":"\u003cp\u003e Juhend müügi tõelise keskme – teie – leidmiseks. Kui kõik on võrdsed (ja tänapäeva konkurentsitihedas maailmas on nad peaaegu alati sellised), ostavad inimesed teid – müügiesindajat. Olenemata tootest, müüvad parimad müügiinimesed, need, kes võidavad, iseennast.\u003c\/p\u003e","brand":"Jeb Blount","offers":[{"title":"Default Title","offer_id":51022725316950,"sku":"9780470599112","price":23.38,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780470599112.jpg?v=1754680432"},{"product_id":"mr-shmooze-9780470874363","title":"Härra Shmooze","description":"\u003cp\u003e*Härra Shmooze on mõistulugu mehest, kes paljastab saladuse, mida jagavad kõik superstaar-müügiinimesed. * Samal ajal kui stereotüüpne müügiinimene räägib oma klientidega ja võtab neilt midagi vastu, loob härra Shmooze oma klientidega ühenduse ja annab neile midagi, tõestades, et suhted on pikaajalise edu võti äris.\u003c\/p\u003e","brand":"Richard Abraham","offers":[{"title":"Default Title","offer_id":51022861304150,"sku":"9780470874363","price":22.21,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780470874363.jpg?v=1754681809"},{"product_id":"relationship-edge-9780470915479","title":"Suhte serv","description":"\u003cp\u003e Hankige praktiline, teostatav ja kolmeastmeline protsess oluliste suhete loomiseks ja ärakasutamiseks. Enamik inimesi teab instinktiivselt, kuidas luua positiivseid ja pikaajalisi suhteid abikaasade, sõprade ja isegi töökaaslastega, kuid vähesed meist teavad, kuidas teadlikult ja süstemaatiliselt luua ja säilitada positiivseid ärisuhteid.\u003c\/p\u003e","brand":"Jerry Acuff","offers":[{"title":"Default Title","offer_id":51022882341206,"sku":"9780470915479","price":23.38,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780470915479.jpg?v=1754682531"},{"product_id":"consumer-brand-relationships-9780415783132","title":"Tarbija ja brändi suhted","description":"\u003cp\u003e Kliendisuhete loomine ja haldamine on turunduspraktika aluseks. Turundajad on pikka aega tundnud suhete vastu suurt huvi: mis need on, miks neid luuakse, millist mõju need avaldavad tarbijatele ja turule, kuidas neid saab mõõta ning millal ja kuidas need arenevad ja kaovad.\u003c\/p\u003e\n\u003cp\u003e Kuigi turundusuuringutel on pikaajaline traditsioon tootjate ja tarnijate ning ostjate ja müüjate vaheliste ärisuhete uurimisel, on viimase kümnendi jooksul tähelepanu laienenud suhetele, mis tekivad tarbijate ja nende kaubamärkide (näiteks toodete, kaupluste, kuulsuste, ettevõtete või riikide) vahel. Selle raamatu eesmärk on edendada teadmisi tarbija ja kaubamärgi suhete kohta, levitades uusi uuringuid, mis ulatuvad teooriast kaugemale kaubamärkide suhete rakenduste ja praktiliste tagajärgede juurde, mida ettevõtted saavad oma turundusstrateegiates rakendada.\u003c\/p\u003e  \u003cp\u003eTänu muljetavaldava hulga teadlaste panusele üle kogu maailma pakub see köide üliõpilastele ja teadlastele kasuliku stardiplatvormi edasiseks uurimistööks selles õitsvas valdkonnas.\u003c\/p\u003e","brand":"Marc Fetscherin","offers":[{"title":"Default Title","offer_id":51022915404118,"sku":"9780415783132","price":72.53,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780415783132.jpg?v=1754683157"},{"product_id":"no-thanks-im-just-looking-9781118153406","title":"Ei aitäh, ma lihtsalt vaatan","description":"\u003cp\u003e Jaemüügi ja müügikoolituse meistri käest pärit müügisaladused. „Ei aitäh, ma lihtsalt otsin“ annab kõigile siseinfo selle kohta, kuidas oma müügikarjääri kiirendada, kasutades lihtsalt õpitavaid praktilisi rahateenimise samme.\u003c\/p\u003e","brand":"Harry J. Friedman","offers":[{"title":"Default Title","offer_id":51078213730646,"sku":"9781118153406","price":25.74,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118153406.jpg?v=1755489753"},{"product_id":"marketing-automation-for-dummies-9781118772225","title":"Turunduse automatiseerimine algajatele","description":"\u003cp\u003e Mitmekordistage oma kampaaniate tõhusust turundusautomaatika abil. Turundusautomaatika tehnoloogia on näidanud, et see suurendab märkimisväärselt müügivihjete konversioonimäära ja tehingute keskmist suurust ning parandab prognoosimist ja klientide segmenteerimist.\u003c\/p\u003e","brand":"Mathew Sweezey","offers":[{"title":"Default Title","offer_id":51078238208342,"sku":"9781118772225","price":23.65,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118772225.jpg?v=1755491678"},{"product_id":"chief-customer-officer-2-0-9781119047605","title":"Kliendijuht 2.0","description":"\u003cp\u003e Kliendikogemuse tegevuskava teie ettevõtte ja kultuuri muutmiseks. Kliendijuht 2.0 annab teile tõestatud raamistiku, mis on käivitanud ja edendanud kliendikogemuse muutmist ettevõtetes igas valdkonnas üle maailma. Ja see lühendab teie õppimiskõverat aastaid.\u003c\/p\u003e","brand":"Jeanne Bliss","offers":[{"title":"Default Title","offer_id":51078258786646,"sku":"9781119047605","price":28.1,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119047605.jpg?v=1755493562"},{"product_id":"customer-experience-for-dummies-9781118725603","title":"Kliendikogemus algajatele","description":"\u003cp\u003e Hankige, kaasake ja hoidke kliente positiivsete kogemustega. Positiivne kliendikogemus on ettevõtte asjakohasuse säilitamiseks hädavajalik. Tänapäeva ettevõtete omanikud peavad teadma, kuidas oma klientidega ühendust luua ja nendega suhelda mitmesuguste kanalite kaudu, sealhulgas veebiarvustuste ja suusõnalise teabe kaudu.\u003c\/p\u003e","brand":"Roy A. Barnes","offers":[{"title":"Default Title","offer_id":51078264684886,"sku":"9781118725603","price":17.31,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118725603.jpg?v=1755493985"},{"product_id":"kellogg-on-branding-in-a-hyper-connected-world-9781119533184","title":"Kellogg brändingust hüperühendatud maailmas","description":"\u003cp\u003e \u003cb\u003eMaailmatasemel bränding omavahel ühendatud tänapäevasele turule\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e\u003ci\u003eKelloggi raamat „Bränding hüperühendatud maailmas“\u003c\/i\u003e pakub autoriteetseid juhiseid uute brändide loomiseks, olemasolevate brändide taaselustamiseks ja brändiportfellide haldamiseks kiiresti arenevas tänapäeva turul. See raamat, mis ühendab akadeemilised teooriad praktilise kogemusega, hõlmab brändingu põhikontseptsioone, strateegiaid ja tõhusaid rakendustehnikaid, mida rakendatakse tänapäeva tarbija, konkurentsi ja teie käsutuses oleva meedia rikkaliku valiku puhul. Põhjalik arutelu toob esile valdkonna pidevalt kasvava ühenduvuse, pakkudes praktilisi juhiseid brändi kujundamise ja lugude jutustamise, sotsiaalmeedia turunduse, teenindussektori brändingu, brändi tervise jälgimise ja muu kohta. Maailma lugupeetuma juhtimis- ja turunduskooli õppejõudude kirjutatud hindamatu ressurss sisaldab ekspertide panuseid brändide rahalise väärtuse, sisemise brändingu, globaalsete brändide loomise ja muude oluliste teemade kohta, millel on reaalsetes brändingu- ja turundussituatsioonides keskne roll. \u003c\/p\u003e\n\u003cp\u003eBrändi loomine ja selle õiges suunas juhtimine on mitmekihiline protsess, mis hõlmab ulatuslikku uurimistööd ja osakondadevahelist koostööd. Alates õige brändinime leidmisest ja sidusa süžee väljatöötamisest kuni tõhusa reklaami kujundamise, haarde laiendamise, hoo säilitamise ja kaugemalegi annab \u003ci\u003eKellogg teile hüperühendatud maailmas brändingu teemalises teoses\u003c\/i\u003e vajalikud teadmised ja oskused:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e Rakenda tipptasemel tehnikaid brändi kujundamisel, brändi positsioneerimisel, turuspetsiifilisel brändingul ja muul\u003c\/li\u003e\n\u003cli\u003e Edukate strateegiate rakendamine alates arendusest kuni turuletoomise ja võimenduseni\u003c\/li\u003e\n\u003cli\u003e Ehitage brändikeskseid organisatsioone ja tugevdage brändikultuuri nii sisemiselt kui ka kogu globaalsel turul\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\u003cli\u003e Suurenda brändi väärtust ja kasuta brändi positsioneerimist megabrändi loomiseks\u003c\/li\u003e\u003c\/ul\u003e  \u003cp\u003eTänapäeva keerulises ja väljakutsuva turukeskkonnas on efektiivsest brändingust saanud edu keskne komponent. \u003ci\u003eKelloggi raamat „Bränding in a Hyper-Connected World”\u003c\/i\u003e on dünaamiline ja autoriteetne ressurss praktikutele, kes soovivad lahendada brändinguprobleeme ja haarata kinni suurepärastest võimalustest.\u003c\/p\u003e","brand":"Alice M. Tybout","offers":[{"title":"Default Title","offer_id":51087051587926,"sku":"9781119533184","price":32.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119533184.jpg?v=1755602174"},{"product_id":"experiential-marketing-9781138293168","title":"Kogemuslik turundus","description":"\u003cp\u003e See raamat annab lugejatele ülevaate kliendikogemuse loogika päritolust ja tekkest, uue kogemusliku turundussegu 7E-st (kogemus, vahetus, laiendamine, rõhutamine, empaatia, emotsionaalsed kokkupuutepunktid, emaatiline\/eetiline protsess) ning tulevikuväljakutsetest.\u003c\/p\u003e","brand":"Wided Batat","offers":[{"title":"Default Title","offer_id":51088133587286,"sku":"9781138293168","price":64.04,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781138293168.jpg?v=1755610551"},{"product_id":"likeable-social-media-third-edition-how-to-delight-your-customers-create-an-irresistible-brand-be-generally-amazing-on-all-social-networks-that-matter-9781260453287","title":"Sümpaatne sotsiaalmeedia, kolmas väljaanne: kuidas oma kliente rõõmustada, luua vastupandamatu bränd ja olla üldiselt hämmastav kõigis olulistes sotsiaalvõrgustikes","description":"\u003cp\u003e\u003cstrong\u003eLikeable Social Media, Third Edition: How To Delight Your Customers, Create an Irresistible Brand, \u0026amp; Be Generally Amazing On All Social Networks That Matter\u003c\/strong\u003e by Dave Kerpen, Robert Berk, Michelle Greenbaum.\u003c\/p\u003e\n\u003cp\u003ePublished by McGraw-Hill Education, (2019), 320 pages.\u003c\/p\u003e\n\u003cp\u003eTopics: Internet marketing, Online social networks, Social media, Customer relations.\u003c\/p\u003e","brand":"Dave Kerpen","offers":[{"title":"Default Title","offer_id":51098791936342,"sku":"9781260453287","price":33.98,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781260453287.jpg?v=1755713584"},{"product_id":"five-star-service-9781292100203","title":"Viie tärni teenindus","description":"\u003cp\u003e Looge maagilisi hetki, mis teid märgatakse, meelde jätavad ja suunavad. Suurepärase klienditeeninduse pakkumine on kindlaim viis teie organisatsiooni suurema edu ja teie edukama karjääri saavutamiseks. Ja selle saavutamine pole pooltki nii keeruline või aeganõudev, kui võite arvata!\u003c\/p\u003e","brand":"Michael Heppell","offers":[{"title":"Default Title","offer_id":51098947027286,"sku":"9781292100203","price":16.31,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781292100203.jpg?v=1755714573"},{"product_id":"uncommon-service-9781422133316","title":"Haruldane teenus","description":"\u003cp\u003e Pakub värsket lähenemisviisi tootlikkuse, kasumlikkuse ja konkurentsieelise suurendamiseks teeninduse kaudu. See pealkiri näitab, kuidas ebastabiilses majanduses, kus strateegilise eelise vanad reeglid enam ei kehti, peab teenindusest saama konkurentsirelv, mitte kahjude kontrollimise funktsioon.\u003c\/p\u003e","brand":"Frances Frei","offers":[{"title":"Default Title","offer_id":51111147897174,"sku":"9781422133316","price":28.89,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781422133316.jpg?v=1755825016"},{"product_id":"customer-of-the-future-9781400213634","title":"Tuleviku klient","description":"\u003cp\u003e Siit saad teada, kuidas rakendada kümmet hõlpsasti järgitavat kliendikogemuse juhist, mis integreerivad uusi tehnoloogiaid tõhusate strateegiatega, et võidelda eraldatud protsesside, eraldatuse ja ostjaperspektiivi puudumise vastu, et pidada sammu tuleviku klientide nõudmistega.\u003c\/p\u003e","brand":"Blake Morgan","offers":[{"title":"Default Title","offer_id":51111729955158,"sku":"9781400213634","price":22.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781400213634.jpg?v=1755845244"},{"product_id":"challenger-sale-9781591844358","title":"Challengeri müük","description":"\u003cp\u003eTuginedes tuhandete müügiesindajate põhjalikule uuringule erinevates tööstusharudes ja geograafilistes piirkondades, väidab see pealkiri, et klassikaline suhete loomine on kaotav lähenemisviis, eriti keerukate ja laiaulatuslike ettevõtetevaheliste lahenduste müümisel.\u003c\/p\u003e","brand":"Matthew Dixon","offers":[{"title":"Default Title","offer_id":51194050707798,"sku":"9781591844358","price":34.89,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781591844358.jpg?v=1756696599"},{"product_id":"building-brand-communities-9781523086610","title":"Brändikogukondade loomine","description":"\u003cb\u003eAutentne brändikogukond on enamat kui lihtsalt inimesed, kes ostavad teie toodet või töötavad koos. See raamat selgitab vastastikuse hoolivuse, ühiste väärtuste ja jagatud kogemuste olulist rolli lojaalsete kliendi- ja koostöösuhete loomisel.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Targad organisatsioonid teavad, et kogukondade loomine on enneolematute tulemuste saavutamise võti. Kuid liiga paljud toetuvad ekslikult pealiskaudsetele tehingulistele suhetele kui kogukonna alustalale, kuigi tegelikult tahavad inimesed midagi sügavamat. Carrie Melissa Jones ja Charles Vogl väidavad, et autentses ja rikastavas kogukonnas hoolivad liikmed üksteisest vastastikku, jagavad isiklikke väärtusi ja saavad kokku sisukates ühistes kogemustes, olgu siis veebis või väljaspool seda. Sügavamal tasandil peavad brändid aitama liikmetel kasvada selleks, kes nad tahavad olla.\u003cbr\u003e \u003cbr\u003eJones ja Vogl esitlevad praktikaid, mida kasutavad globaalsed brändid nagu Yelp, Etsy, Twitch, Harley Davidson, Salesforce, Airbnb, Sephora ja teised, et luua sisukas side nende edu jaoks oluliste inimestega. Nad selgitavad, kuidas autentsed kogukonnad saavad teenida organisatsiooni eesmärke seitsmes erinevas valdkonnas: innovatsioon, talentide värbamine, klientide hoidmine, turundus, klienditeenindus, transformatsiooniliikumiste loomine ja kogukonnafoorumite loomine. Samuti paljastavad nad põhimõtted, kuidas kasvatada uue brändikogukonna kriitilise massini. See on esimene põhjalik juhend olulise eristava teguriga, mis annab organisatsioonidele juurdepääsu kasutamata entusiasmile ja kaasatusele.","brand":"Carrie Melissa Jones","offers":[{"title":"Default Title","offer_id":51239115587926,"sku":"9781523086610","price":36.34,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781523086610.jpg?v=1757147443"},{"product_id":"brand-desire-9781472988164","title":"Brand Desire","description":"\u003cp\u003eUnlock the power of brand allure with \"Brand Desire\" by Nicholas Ind, published in 2020. This insightful 208-page book brings to light the significance of creating and nurturing brand desirability, utilizing real-world case studies from globally recognized brands like BMW and Burberry.\u003c\/p\u003e \n\n\u003cp\u003eNicholas Ind delves into specific strategies and tools that empower companies to capture the heart of both new and existing customers. He emphasizes that desire is more than just a buzzword; it’s a crucial element for business success. By fostering true desirability, organizations can inspire unwavering customer loyalty, transform patrons into brand advocates, and encourage active participation in online communities.\u003c\/p\u003e \n\n\u003cp\u003ePerfect for professionals in management and marketing, \"Brand Desire\" is a must-read for anyone looking to elevate their brand's image and impact. Discover how to cultivate a passionate connection with your audience and watch your brand flourish.\u003c\/p\u003e","brand":"Nicholas Ind","offers":[{"title":"Default Title","offer_id":51313657708886,"sku":"9781472988164","price":21.6,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781472988164.jpg?v=1757839377"},{"product_id":"for-immediate-release-9781953295095","title":"For Immediate Release","description":"\u003cp\u003eDiscover the power of effective communication with \u003cstrong\u003eFor Immediate Release\u003c\/strong\u003e by Ronn Torossian, published in 2021. In this insightful book, Torossian, the owner of a top 50 PR agency, emphasizes the necessity for businesses to communicate swiftly and effectively to thrive in today's competitive landscape. With 288 pages of valuable content, this guide explores how strategic public relations can achieve results at a fraction of the cost of traditional marketing and advertising campaigns.\u003c\/p\u003e \u003cp\u003eLearn how to define your brand, engage with the media, and navigate public perception—all while maintaining the loyalty of your customers. Torossian also shares strategies for resolving crises efficiently, ensuring your business remains resilient. Whether you're a business owner, marketer, or aspiring PR professional, \u003cstrong\u003eFor Immediate Release\u003c\/strong\u003e is an essential resource for mastering the art of communication.\u003c\/p\u003e","brand":"Ronn Torossian","offers":[{"title":"Default Title","offer_id":51334255608150,"sku":"9781953295095","price":24.51,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781953295095.jpg?v=1758052747"},{"product_id":"customer-service-9780133056259","title":"Customer Service","description":"\u003cp\u003eEnhance your understanding of customer relations with \u003cstrong\u003eCustomer Service\u003c\/strong\u003e by \u003cstrong\u003ePaul R. Timm\u003c\/strong\u003e. Published in 2013, this insightful book spans 240 pages and serves as an essential resource for anyone looking to excel in the field of customer service. \u003cstrong\u003eCustomer Service: Career Success through Customer Loyalty\u003c\/strong\u003e offers a systematic approach to developing the vital service skills necessary for business success.\u003c\/p\u003e \n\n\u003cp\u003eWritten in a friendly and engaging style, this book is packed with real-world examples that illustrate the powerful connection between effective service skills and career advancement. The latest edition delves deeper into contemporary topics such as social networking, trustability, and emerging customer service trends. Additionally, it addresses the importance of internal customers and the impact of technology on service delivery. Equip yourself with the knowledge and skills to foster customer loyalty and enhance your career prospects today!\u003c\/p\u003e","brand":"Paul R. Timm","offers":[{"title":"Default Title","offer_id":51368449835350,"sku":"9780133056259","price":154.98,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780133056259.jpg?v=1758380433"},{"product_id":"corporate-reputation-brand-and-communication-9780273727590","title":"Corporate Reputation, Brand and Communication","description":"\u003cp\u003eIn today's fast-paced digital landscape, managing corporate reputation is more crucial than ever. In \"Corporate Reputation, Brand and Communication,\" Chris Fill delves into the intricate dynamics of how organizations can effectively shape and maintain their reputations. This insightful book, published in 2012 and spanning 360 pages, explores the vital roles played by executives, employees, and stakeholders in influencing corporate image and customer relations.\u003c\/p\u003e \u003cp\u003eFill emphasizes the significance of reputation management in a 24\/7 media environment, where even a single tweet can alter public perception. With practical strategies and comprehensive insights, this book serves as an essential resource for professionals in branding, public relations, and marketing. Discover how to navigate the complexities of corporate reputation and leverage it for success in your organization.\u003c\/p\u003e","brand":"Chris Fill","offers":[{"title":"Default Title","offer_id":51376954114390,"sku":"9780273727590","price":81.02,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780273727590.jpg?v=1758491687"},{"product_id":"experience-9781119028659","title":"Experience","description":"\u003cp\u003eDiscover the secrets to exceptional customer service with \"Experience\" by Bruce Loeffler, published in 2015. This insightful guide spans 304 pages and offers a comprehensive approach to mastering customer relations inspired by the prestigious Walt Disney Company. Loeffler shares insider knowledge and practical strategies that will transform your organization’s service culture, enabling you to create memorable customer experiences that foster loyalty and satisfaction.\u003c\/p\u003e \n\n\u003cp\u003eWhether you’re in customer service, management, or any field where client interaction is key, \"Experience\" provides the tools you need to elevate your approach. Learn from the best in the business and implement Disney-level service standards in your own organization. Perfect for industry professionals eager to enhance their customer care, this book is a must-read for anyone committed to excellence in customer service.\u003c\/p\u003e","brand":"Bruce Loeffler","offers":[{"title":"Default Title","offer_id":51420444492118,"sku":"9781119028659","price":25.74,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781119028659.jpg?v=1758919600"},{"product_id":"service-design-for-business-9781118988923","title":"Service Design for Business","description":"\u003cp\u003eDiscover the transformative power of service design with \u003cstrong\u003eService Design for Business\u003c\/strong\u003e by \u003cstrong\u003eBen Reason\u003c\/strong\u003e. Published in 2016, this insightful book spans 208 pages and offers a practical approach to enhancing customer experience. Dive into the art of intentional service design and learn how to effectively engage your customers, ensuring their loyalty and satisfaction. Whether you're in customer relations or services, this book provides valuable strategies to elevate your business's service offerings. Unlock the potential of service design and create meaningful interactions that resonate with your audience. Perfect for professionals seeking to innovate and improve their customer engagement strategies, \u003cstrong\u003eService Design for Business\u003c\/strong\u003e is an essential read for anyone looking to thrive in today's competitive market.\u003c\/p\u003e","brand":"Ben Reason","offers":[{"title":"Default Title","offer_id":51420462612822,"sku":"9781118988923","price":29.27,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118988923.jpg?v=1758920027"},{"product_id":"gemba-walks-for-service-excellence-9781439886748","title":"Gemba Walks for Service Excellence","description":"\u003cp\u003eThis book guides readers on a journey towards organizational effectiveness that supports a culture of service excellence. It provides a fresh perspective on how to apply Gemba Walks to identify new service delighters and make a lasting positive impression on customers. Using an abundance of color pictures and hand-drawn graphics, Robert Petruska\u003c\/p\u003e","brand":"Robert Petruska","offers":[{"title":"Default Title","offer_id":51432423620950,"sku":"9781439886748","price":51.92,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781439886748.jpg?v=1759035495"},{"product_id":"true-story-9781422170687","title":"True Story","description":"\u003cp\u003eDiscover the transformative insights of Ty Montague in his compelling book, \u003cstrong\u003eTrue Story\u003c\/strong\u003e, published in 2013. With 240 pages of expert guidance, Montague delves into the evolving landscape of consumer expectations, emphasizing that today's customers are more interested in your brand's values and purpose than the products you sell. This essential guide teaches you how to uncover and articulate your firm's authentic brand story, enabling you to connect with your audience on a deeper level. Learn how to shift your focus from mere transactions to building meaningful relationships that foster loyalty and success in business. Whether you're in branding, marketing, or customer relations, \u003cstrong\u003eTrue Story\u003c\/strong\u003e is a must-read for anyone looking to elevate their brand and resonate with their customers. Explore the power of storytelling and discover what you can help your customers become.\u003c\/p\u003e","brand":"Ty Montague","offers":[{"title":"Default Title","offer_id":51432434434390,"sku":"9781422170687","price":25.25,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781422170687.jpg?v=1759036026"},{"product_id":"human-sigma-9781595620163","title":"Human Sigma","description":"\u003cp\u003eDiscover the groundbreaking insights of \u003cstrong\u003eHuman Sigma\u003c\/strong\u003e by \u003cstrong\u003eJohn H. Fleming\u003c\/strong\u003e and \u003cstrong\u003eJohn Howland Fleming\u003c\/strong\u003e, published in 2007. This essential read, spanning 320 pages, delves into the critical dynamics of employee-customer interactions, providing a research-based framework to tackle one of the most pressing challenges in the business world today. \u003c\/p\u003e \u003cp\u003eLearn how to enhance customer satisfaction and improve service quality by effectively managing these encounters. With a focus on practical strategies and real-world applications, \u003cstrong\u003eHuman Sigma\u003c\/strong\u003e is a must-have for professionals in sales management, customer relations, and service industries. Elevate your understanding of customer service and drive your business success with this invaluable resource.\u003c\/p\u003e","brand":"John H. Fleming","offers":[{"title":"Default Title","offer_id":51449829622102,"sku":"9781595620163","price":25.73,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781595620163.jpg?v=1759237887"}],"url":"https:\/\/www.bookshop.ee\/collections\/klientu-santykiai.oembed?page=3","provider":"Bookshop","version":"1.0","type":"link"}