{"title":"Marta Massi","description":null,"products":[{"product_id":"from-art-to-marketing-springer-nature-switzerland-ag-9783030170073-the-relevance-of-authenticity-to-contemporary-consumer-culture-marta-massi","title":"From Art to Marketing","description":"\u003cp\u003e\u003cstrong\u003eFrom Art to Marketing\u003c\/strong\u003e by Marta Massi.\u003c\/p\u003e\n\u003cp\u003ePublished by Palgrave Pivot, (2021), Hardback, 151 pages.\u003c\/p\u003e","brand":"Marta Massi","offers":[{"title":"Default Title","offer_id":52274201166166,"sku":"9783030170073","price":54.55,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9783030170073.jpg?v=1767812212"},{"product_id":"digital-transformation-in-the-cultural-and-creative-industries-taylor-francis-ltd-9780367351168-production-consumption-and-entrepreneurship-in-the-digital-and-sharing-economy-marta-massi","title":"Digital Transformation in the Cultural and Creative Industries","description":"\u003cp\u003eThis book investigates the effects of digital transformation on cultural organisations. With contributions from scholars globally, the book identifies managerial implications throughout. Valuable reading for researchers of arts and culture management, the creative industries and digital transformation more broadly.\u003c\/p\u003e","brand":"Marta Massi","offers":[{"title":"Default Title","offer_id":52276105773398,"sku":"9780367351168","price":54.55,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367351168.jpg?v=1767816714"},{"product_id":"digital-transformation-in-the-cultural-and-creative-industries-taylor-francis-ltd-9780367351151-production-consumption-and-entrepreneurship-in-the-digital-and-sharing-economy-marta-massi","title":"Digital Transformation in the Cultural and Creative Industries","description":"\u003cp\u003eThis book investigates the effects of digital transformation on cultural organisations. With contributions from scholars globally, the book identifies managerial implications throughout. Valuable reading for researchers of arts and culture management, the creative industries and digital transformation more broadly.\u003c\/p\u003e","brand":"Marta Massi","offers":[{"title":"Default Title","offer_id":52276105904470,"sku":"9780367351151","price":187.94,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780367351151.jpg?v=1767816712"},{"product_id":"artification-of-luxury-fashion-brands-springer-nature-switzerland-ag-9783030261238-synergies-contaminations-and-hybridizations-marta-massi","title":"Artification of Luxury Fashion Brands","description":"\u003cp\u003eDiscover the fascinating intersection of art and fashion in Marta Massi's insightful book, \u003cstrong\u003eArtification of Luxury Fashion Brands\u003c\/strong\u003e. Published by Springer Nature Switzerland AG in 2021, this engaging paperback explores the dynamic collaboration between these two distinct industries. With 166 pages of in-depth analysis, Massi categorizes the innovative strategies that luxury fashion brands employ to integrate with the art world. This book illustrates how art and fashion can strategically interact, creating mutually beneficial relationships that redefine brand identity and consumer engagement. Ideal for industry professionals and enthusiasts alike, \u003cstrong\u003eArtification of Luxury Fashion Brands\u003c\/strong\u003e offers a comprehensive look at the evolving landscape of luxury branding. Dive into this essential read and understand the transformative power of art in the realm of fashion.\u003c\/p\u003e","brand":"Marta Massi","offers":[{"title":"Default Title","offer_id":52279887298902,"sku":"9783030261238","price":66.68,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9783030261238.jpg?v=1767824540"}],"url":"https:\/\/www.bookshop.ee\/collections\/marta-massi.oembed","provider":"Bookshop","version":"1.0","type":"link"}