Tarbijakäitumine ja -kultuur
€85,37€87,49-2%
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About the book
Marieke de Mooij vastab selles uues väljaandes tarbimist puudutavatele põhiküsimustele, kasutades oma tarbijakäitumise mudelit, mis integreerib kultuuri minasse, isiksusse ja inimeste suhetesse teistega.
| Author | Marieke de Mooij |
|---|---|
| Publisher | SAGE Publications Inc |
| Published | 2019 year |
| Language | English |
| Pages | 472 pages |
| Format | Soft cover |
| ISBN | 9781544318165 |
