{"product_id":"quantitative-models-in-marketing-research-cambridge-university-press-9780521143653-philip-hans-franses","title":"Quantitative Models in Marketing Research","description":"\u003cp\u003eThis 2001 book presents important and practically relevant quantitative models used for marketing research. Each model is presented in detail with a self-contained discussion, which includes: a demonstration of the mechanics of the model, empirical analysis, real world examples, and interpretation of results and findings.\u003c\/p\u003e","brand":"Philip Hans Franses","offers":[{"title":"Default Title","offer_id":52231274070358,"sku":"9780521143653","price":41.23,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780521143653.jpg?v=1767747957","url":"https:\/\/www.bookshop.ee\/products\/quantitative-models-in-marketing-research-cambridge-university-press-9780521143653-philip-hans-franses","provider":"Bookshop","version":"1.0","type":"link"}