Global Marketing

Müügihind €92,39 Tavaline hind €120,10

TASUTA kohaletoimetamine

2 laos

Ilan Alon

666 leheküljed

2020 aasta

Pehme kaanega

Vöötkood: 9780367196097

Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. This book will equip today’s students with the knowledge and confidence they need to become leading marketing managers.