The IBM Poster Program

Discover the captivating visual journey of one of the 20th century's most influential corporations in the IBM Poster Program by Robert Finkel. Published in 2021, this remarkable book showcases 111 award-winning poster designs that illustrate the evolution of IBM's unique visual language. With 136 pages of stunning graphics and insightful commentary, readers will gain a deeper understanding of the artistic and cultural significance behind these iconic designs. Perfect for graphic arts enthusiasts and design professionals alike, this book is an essential addition to any art collection. Explore the intersection of technology and creativity with the IBM Poster Program and appreciate the artistry that has shaped a global brand.