Marketing Research Methods

Müügihind €73,20 Tavaline hind €95,16

TASUTA kohaletoimetamine

8 laos, valmis saatmiseks

Mercedes Esteban-Bravo

882 leheküljed

2021 aasta

Pehme kaanega

Vöötkood: 9781108792691

Covering both quantitative and qualitative market research methods and including rigorous academic theory, this book explains the breadth of modern methods for upper level business and social science students.