Retail Strategy
Discover the essential insights of contemporary retailing with "Retail Strategy," authored by the Oxford Institute of Retail Management and published by Taylor & Francis Ltd in 2003. This comprehensive paperback spans 376 pages, offering a rich exploration of retail thought informed by senior international retailers and expert observers.
Immerse yourself in a global perspective on retail, as the book features a series of in-depth interviews with top executives from some of the world's leading retailers. These conversations provide valuable context and practical strategies, making this book an indispensable resource for anyone interested in the dynamic world of retail management.
Whether you are a student, retailer, or industry professional, "Retail Strategy" will equip you with the knowledge to navigate the complexities of the retail landscape effectively.