Monetizing Innovation

Tavaline hind €38,00
Kiirkuller (2-3 tööpäeva)

Madhavan Ramanujam

256

2016

Hardback

John Wiley & Sons Inc

Vöötkood: 9781119240860

Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to survive. But successful innovation measured in dollars and cents is a very hard target to hit.