Rhetoric of Logos

Müügihind €28,74 Tavaline hind €37,36

TASUTA kohaletoimetamine

2 laos

Eduard Helmann

144 psl.

2016. aasta

Pehme kaanega

Vöötkood: 9783721209570

The creation of a logotype as one of the most important elements of corporate design is a challenging task for communication designers. In this publication, the author illustrates how designers can utilize the tools of rhetoric, a science that dates back more than 2,500 years.