23% maha

Crystallizing Public Opinion

€22,79 €29,62

TASUTA kohaletoimetamine

2 laos

Edward L. Bernays

144 leheküljed

2019 aasta

Pehme kaanega

Vöötkood: 9780486836584

In this 1923 classic, The Father of Public Relations describes how public opinion is created and shaped, including the use of surveys and endorsements from opinion leaders, celebrities, and experts.

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