Tilt

Shifting Your Strategy from Products to Customers

Müügihind €32,53 Tavaline hind €41,31
Pristatymas gali užtrukti 2-3 sav.

TASUTA kohaletoimetamine

N. Dawar

240 psl.

2013 m.

Kietas viršelis

Vöötkood: 9781422187173
Kirjeldus

States that most companies are still looking for competitive advantage where it used to be - in activities related to creating new products. Today, it's all about interacting with the customer. It's a big shift - and the companies that leverage this change will win out in the end.