18% maha
Building Brands
Corporations and Modern Architecture
Müügihind
€64,13
Tavaline hind
€78,23
Ühiku hind
/
Ei ole saadaval
Autor Grace Ong Yan
Kirjeldus
Building Brands explores the role of architectural branding in the design of corporate modernism and tells how business strategies, modern architecture, urban conditions, and conceptions of society shaped the ambitious branding goals of corporate clients.
Building Brands