Economics of Attention

Discover the groundbreaking insights of Richard A. Lanham in his influential book, Economics of Attention, published by The University of Chicago Press in 2007. In this thought-provoking work, Lanham explores the concept that in today’s information-rich society, the most valuable resource is not information itself, but our ability to pay attention to it. As we transition from an economy focused on tangible goods to one driven by attention, this book delves into the implications of this shift for individuals and society as a whole. With 326 pages of compelling analysis, Economics of Attention is essential reading for anyone interested in the impact of computing and information technology on our lives. Enhance your understanding of the modern economy and the significance of attention in navigating the overwhelming flow of information.