Evaluating Public Communication

Name: Evaluating Public Communication
Brand: Jim Macnamara
SKU: 9781138228573
Price: 188.94 EUR
Availability: InStock

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Autorius Jim Macnamara

Kalba Anglų k.

Žanras Communication, social aspects

Leidėjas Taylor & Francis Ltd

Leidimo metai 2017 m.

Puslapių skč. 392 psl.

Viršelis Kietas viršelis

ISBN 9781138228573

Kategorijos Sotsiaalpsühholoogia

Evaluating Public Communication

Evaluating Public Communication presents an integrated approach to campaign evaluation, drawing on public relations and advertising practice and research, as well as specialist expertise from different fields of communication.

Evaluating Public Communication

€188,94

€188,94 €195,25

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Evaluating Public Communication

Evaluating Public Communication

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