Forties Fashion

Discover the captivating world of 1940s fashion in Forties Fashion by Jonathan Walford. Published by Thames & Hudson Ltd in 2011, this insightful paperback spans 208 pages, providing a comprehensive exploration of a transformative decade in style.

Delve into the intricacies of fashion during the war years, from the influence of French style under occupation to the innovative "make do and mend" mentality that defined the era. Walford examines how dress became intertwined with themes of patriotism and propaganda, while also highlighting the emergence of faux fabrics and the impact of rationing on everyday attire.

As American fashion houses began to rise, the book also details the creation of Christian Dior's iconic New Look, marking a significant shift in women's fashion. Forties Fashion is an essential read for fashion enthusiasts and history buffs alike, offering a rich tapestry of style, resilience, and creativity.