• Book cover of: Marketing, Rhetoric and Control. By: Christopher Miles

Marketing, Rhetoric and Control

Christopher Miles

€187,94
€187,94 €193,75 Väljamüük

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Žanras Marketing
Leidimo metai 2018 m.
Puslapių skč. 216 psl.
Viršelis Kietas viršelis
ISBN 9781138667273
Kategorijos Turundus

Marketing, Rhetoric and Control

Marketing, Rhetoric and Control examines the tensions between the science and the magical in marketing through analysis of the rhetorical and narrative strategies embedded in practitioner and academic discourse.

Book cover of: Marketing, Rhetoric and Control. By: Christopher Miles

Marketing, Rhetoric and Control

€187,94
€187,94 €193,75