New Insights on Trust in Business-to-Business Relationships

Müügihind €94,79 Tavaline hind €123,22

TASUTA kohaletoimetamine

Houcine Akrout

184 leheküljed

2019 aasta

Kõvakaaneline

Vöötkood: 9781838670634

New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.