• Book cover of: Strategic Luxury Management. By: David Millán Planelles

Strategic Luxury Management

David Millán Planelles

€50,92
€50,92 €52,49 Väljamüük

Meil on laos

Eeldatav tarneaeg
Venipak pakiautomaat 23.–28. juuni
DHL Express 21.–22. juuni
Žanras Economics
Leidimo metai 2021 m.
Puslapių skč. 248 psl.
Viršelis Minkštas viršelis
ISBN 9780367858377

Strategic Luxury Management

Strategic Luxury Management is a case-rich and practical overview of how luxury creates value and why some firms are more successful than others. Luxury is rarely discussed from a strategic perspective: how luxury managers make complex decisions relative to their competitive environment.

Book cover of: Strategic Luxury Management. By: David Millán Planelles

Strategic Luxury Management

€50,92
€50,92 €52,49